22 December, 2009
This week, at iHollywood’s Digital Living Room conference a Sony US marketing manager stated that company plans to build out an area on the PlayStation with it’s own, original TV programming. Meaning that with a connected Playstation 3, you don’t need a TV subscription to see the TV shows.
MTV your PS3
Sony already released the Vidzone Music Video application for PS3 this month, offering “your own personalized version of MTV” on the Playstation 3. This free app offers unlimited access to high quality music video streams, and the ability to build custom music video playlists, turning the PS3 into an MTV type station - but one that actually shows Music Videos ;)
From MTV to HBO
The ultimate goal is to transition from a Read on…
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26 November, 2009
Nielsen’s VideoCensus reports indicate that the battle for the leading positions in online video is on, and the category is still growing fast: Year-over-year, unique viewers, total streams, streams per viewer and time per viewer are all up significantly, led by a 41 percent growth in total streams (US data).
Winners and losers
The loser of the last months: Read on…
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30 October, 2009
I was always hoping that the Internet would kill off low-brow TV forever, but no such luck, apparently. During last week’s launch, the “Internet TV” feature in Windows 7 suddenly became something serious for users in the U.S.. Internet TV was already present in pre-release versions of Windows 7, but back then it only had short clips and promos. With the final release, Internet TV includes full episodes of a surprising number of classic and current TV series. With this, Microsoft is entering competition for TV content distribution with Hulu and Apple in a much more direct sense than ever before.
Content
The content is Read on…
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26 October, 2009
Last night Youtube streamed a live U2 concert from the Rosebowl in California. You can still see the recorded HD stream, which has great quality. The playist can be found here. During the live show, an integrated Twitter widget displayed comments from Twitter that were marked #U2, adding an extra layer of interactivity, which was, though hardly innovative, still nice.
PR machine
So, why is YouTube’s PR machine all over this event? We’ve seen enough live webcasts before, right? The truth is, Youtube is far Read on…
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9 August, 2009
Internet enabled TV sales are growing rapidly according to reports from Quixel Research (US data). Meaning TV sets that have inbuilt network connectivity via WiFi or network cable. Of course, this means you could be Twittering from your TV set :) Other features range from the ability to display simple RSS feeds and dedicated services to advanced on-screen Widgets for access to Weather, Stock quotes, Youtube etc. The TV sets usually are able to play video files that sit on a Media Center PC or Home Server in the home network as well.
Rapid increase in sales and revenue
In the second quarter of 2009, the revenue from televisions that have built in Internet capabilities grew 40% to over 1 billion US dollars. In terms of unit sales, shipments Read on…
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27 June, 2009
Nielsen published the report “How Teens Use Media” this week, a report on the “myths and realities of teen media trends ”. It’s a good read, showing that the American Teenager is more conservative in his (or her) media choice than some fast-talking online media experts would have you believe.
Dad knows best
Some of the most interesting points from the research are around the choice of medium, but the media consulted still are pretty much in line with parental choice. In the end “teens” is the word we use for a part of the demographic that is just about to start making their own unique choices, but are in fact still mostly following the lead of their parents.
Report Highlights:
- For TV, American teens today actually watch Read on…
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28 May, 2009
Here’s a quick copypaste: Hulu Desktop sure looks a whole lot like the future of TV.It’s a media center type of application—like Front Row or Boxee or Netflix or Windows Media Center—that gives you full access to Hulu with an Apple Remote or Windows Media remote or just your keyboard and mouse. In other words, freed from the constraints of the browser, it’s like real TV. The app is beautiful, fast, easy to navigate and simply amazing—everything you’d expect from Hulu, honestly.
There are thumbnail previews that pop up as you move alongside the scrubber, like Netflix’s streaming app. You can queue episodes too—you need a Hulu account for this. There are bunch of different ways to find content: via search, Hulu channels, by studio alphabetically or just through suggestions.
There are ads, but that’s part of Read on…
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18 May, 2009
![idtv2_200x200px_0[1]](http://www.copypaste.nl/uploads/2009/05/idtv2_200x200px_01_thumb.jpg "idtv2_200x200px_0[1]")
By many in the industry, Belgium is considered to be the Mecca of iDTV (interactive Digital TV), because of the penetration of digital TV in Belgian households, which is relatively much higher than in surrounding countries.
Many iDTV services like Video On Demand are really taking off in Belgium, and the users are getting used to finding some form of interactivity at the push of the red button on most major channels on their set-top boxes.
Because of this well-developed market characteristic, Microsoft Advertising recently ordered a report on the state of iDTV advertising in Belgium, from which Read on…
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17 May, 2009
Hulu - the American site for complete movies and TV episodes - continues its explosive growth trajectory, increasing a whopping 490% in total streams year-over-year, according to new data from Nielsen VideoCensus.
That translates to 373.3 million streams in April — up from 63.2 million last April — which solidifies Hulu’s status as the fastest -growing premium video brand online.
According to Nielsen Online, the success of Hulu — originally a joint venture between NBC Universal and News Corp.– proves that in the future, the Web will not be as dominated by short video clips as it is today.
Hulu, along with pure-play providers like Veoh and the TV networks, have spent the Read on…
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4 March, 2009
“Video snacking” is an accurate description of the current viewing habits around quick & consistent consumption of video.
ComScore recently published highlights of its U.S. video reporting that support this trend. Mind you, the data is US only and was gathered in late 2008. Still, some interesting results:
146 million people, or 77% of the U.S. Internet audience, have now viewed online video. Those viewers watched 34% more online videos than they did last year. The average online viewer watched 273 minutes of video, up over 40% vs. the previous year. The average duration of online video is fairly short, at 3.1 minutes per video. And, the audience viewed 87 videos per month on average, 18 more videos per month than last year.
The last two points highlight the trend Read on…
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7 February, 2009
Proof for the point that internet video distribution through consoles is growing fast. Netflix, an American video rental service that started out renting out DVD’s through the post, is successfully crossing over into internet distribution by using the Xbox 360 game console to get movies on subscribers’ TV screens.
In the last few months, one million Netflix subscribers have downloaded and activated the Netflix app that enables Microsoft’s Xbox 360 videogame console to play normal and HD movies - streaming. And it’s not just that the application was installed often, it’s actually being Read on…
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15 October, 2008
YouTube has started to offer full-length television shows from the CBS archive in a bid to boost advertising revenues. Titles will be limited to a few shows that are already available on the CBS web site today, including old episodes of Star Trek and Beverly Hills 902010. High urgency content, as it were :)
However, this could be the start of something bigger, as YouTube says it is talking to other networks to offer more programs online. Right now the CBS shows are accessible only within the United States, or worldwide to people that are smart enough to use
Hotspotshield.
Long form, new player.
YouTube has added a Read on…
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24 September, 2008
Internet geeks like fashion too. It’s just not about clothes, but about technology. Joost was really in fashion 18 months ago, when they launched a flashy full-screen video program that you had to download to see their “Internet TV” shows. Distribution would be helped by the peer-to-peer exchange of video data between users, theoretically offering great viewing quality. There would be social stuff. Almost everyone loved it and there was a run on beta invitations.
But a year later, people were being layed off as a new ex-Cisco hotshot was flown in to lead the company. He focused on getting the technical side of the Joost platform right, and hired more engineers. I’ll show you why that was wrong in a second. The result Read on…
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22 September, 2008
Microsoft has shown a new interactive television application developed in co-operation with the BBC for the Microsoft Mediaroom platform. Building on red button interactive television, the BBC iPlayer and the BBC web site, it offers access to web style material on the TV through an intuitive interface.
The concept demonstration of the BBC service suggests how news, sport and weather information could be presented on the TV set using the Microsoft Mediaroom platform. The result is more like a modern web experience than a traditional interactive television service, using the broadband connection to good effect. Mediaroom is currently being deployed in he United Kingdom by BT Vision, the interactive TV offering from British Telecom.
New generation
“These applications set Read on…
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28 July, 2008
About 2 years ago, I started to compile a list of websites that let you upload and share video. I noticed that the number of these sites seemingly increased rapidly, and back then I was interested to see whether the trend would be more diversity and niche sites, or really just one big concentration on Revver or YouTube. Being rather busy at the time changing jobs and moving to another country, this was one project that did not make it in my list of priorities.
So it is with great pleasure that I found that Read on…
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23 July, 2008
Sony and Amazon have announced a new partnership; Amazon’s just launched a video on demand service - and the new movie streaming service will connect directly to Sony’s Bravia TVs.
About time too, since consumers want completer offerings than downloading movies on a connected set. Users do not want to wait for a movie. As Amazon already learned, movies need to start playing right away, or a service like that just won’t take off.
The Amazon offering
The Amazon video on demand (VOD) service has most Read on…
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14 July, 2008
Today movie rental company Netflix and Microsoft announced that Netflix subscribers in the US will be able to watch streamed movies and TV shows on Xbox 360 game consoles. The announcement was made at the E3 Media and Business Summit in Los Angeles. The service will be live late this summer.
The service, a software upgrade for the Xbox 360, will be offered at
Read on…
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16 June, 2008
Microsoft has announced a strategic partnership with Russian company VimpelCom to deliver their Mediaroom interactive television service to the Russian audience. The IPTV service, Corbina TV, will be operated by Corbina Telecom, a Vimpelcom subsidiary. It will be the first Microsoft Mediaroom IPTV service in Russian. VimpleCom has about 50 million subscribers in greater Russia. Corbina Telecom operates in 25 Russian regions, primarily as a DSL/fibre-optic voice and data provider. According to Dmitry Malov of Corbina Telecom “the Corbina Telecom fibre-optic network reaches almost every apartment building in Moscow and many other Russian cities”.
SteveB in the house
Microsoft has been Read on…
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28 May, 2008
I get this question a lot: Are people willing to pay for content on the internet? Especially when talking about online video, but also with content in general, we seem to have a hard time figuring this out. Is it because there is a change happening with people? Not really. What IS changing though, are the options people have online. And that, in turn, changes the accceptance of paid content in general.
Advertising.
First of all, there is one thing people really like; getting free quality content via ad-support. No-one likes ads, especially if you do user research or feedback sessions everyone complains about the ads being there, but when there’s an option to see something for free with some ads before or around the content, people will take it. Period.
Movies.
People generally are ready to pay for Read on…
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