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Copypaste media

  1. Copypaste
  2. Advertising
  3. Tools
  4. IPTV
  5. VOD
  6. Cable TV
  7. HDTV
  8. DVB-T
  9. Music
  10. Mobile
  11. Broadcasting
  12. Blu-Ray
  13. Telco’s
  14. PVR
  15. Set-Top Boxes
  16. Digital TV Channels
  17. User Generated Content
  18. DRM
  19. P2P
  20. Marketing
  21. Consoles
  22. Internet
  23. IP owners
  24. Gaming
  25. Search
  26. Print
  27. Online Video
  28. Research
  29. Social Networks
  30. Hardware
  31. Twitter
  32. social media

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Hulu desktop: The future of TV.

28 May, 2009

hulu desktop Here’s a quick copypaste: Hulu Desktop sure looks a whole lot like the future of TV.It’s a media center type of application—like Front Row or Boxee or Netflix or Windows Media Center—that gives you full access to Hulu with an Apple Remote or Windows Media remote or just your keyboard and mouse. In other words, freed from the constraints of the browser, it’s like real TV. The app is beautiful, fast, easy to navigate and simply amazing—everything you’d expect from Hulu, honestly.

There are thumbnail previews that pop up as you move alongside the scrubber, like Netflix’s streaming app. You can queue episodes too—you need a Hulu account for this. There are bunch of different ways to find content: via search, Hulu channels, by studio alphabetically or just through suggestions.

There are ads, but that’s part of Read on

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Author: Jeroen Verkroost - Category: Copypaste, Tools, IPTV, VOD, Cable TV, Internet, Online Video - 3,469 readers - Comment


27 May, 2009

Spot: commercial for IPTV provider BelgacomTV


Belgian IPTV provider BelgacomTV, who delivers IPTV over ADSL created this commercial to promote their Video On Demand movies offering. It’s best if you understand Flemish, but appearances of Nicole Kidman, Robert de Niro and Dustin Hoffman make it worthwhile for any viewer…

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Author: Jeroen Verkroost - Category: Copypaste - 3,214 readers - Comment


Research: iDTV advertising in Belgium - Stalemate?

18 May, 2009

idtv2_200x200px_0[1] By many in the industry, Belgium is considered to be the Mecca of iDTV (interactive Digital TV), because of the penetration of digital TV in Belgian households, which is relatively much higher than in surrounding countries.

Many iDTV services like Video On Demand are really taking off in Belgium, and the users are getting used to finding some form of interactivity at the push of the red button on most major channels on their set-top boxes. 

Because of this well-developed market characteristic, Microsoft Advertising recently ordered a report on the state of iDTV advertising in Belgium, from which Read on

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Author: Jeroen Verkroost - Category: Advertising, IPTV, VOD, Cable TV, Broadcasting, Set-Top Boxes, Digital TV Channels, Marketing, Research - 3,030 readers - Comment


Hulu: explosive growth for long-form online video

17 May, 2009

HuluHulu - the American site for complete movies and TV episodes - continues its explosive growth trajectory, increasing a whopping 490% in total streams year-over-year, according to new data from Nielsen VideoCensus.

That translates to 373.3 million streams in April — up from 63.2 million last April — which solidifies Hulu’s status as the fastest -growing premium video brand online.

According to Nielsen Online, the success of Hulu — originally a joint venture between NBC Universal and News Corp.– proves that in the future, the Web will not be as dominated by short video clips as it is today.

Hulu, along with pure-play providers like Veoh and the TV networks, have spent the Read on

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Author: Jeroen Verkroost - Category: Copypaste, Advertising, IPTV, VOD, Broadcasting, Internet, IP owners, Online Video - 2,902 readers - Comment (2)


A rarely beautiful example of online advertising

5 May, 2009

ChanelNo.5Today, May 5th, Chanel launches their ‘new face’ for the classic No.5 fragrance with a special movie of about 3 minutes released exclusively on MSN, with what probably is the most beautiful homepage takeover I have ever seen.

With this new Chanel campaign, interactive media is the leading medium globally, instead of TV – marking another first for Chanel in the luxury arena. This is a big win for Internet, a big win for MSN and Microsoft Advertising. Yes, I work at MSN, and I am very proud of this campaign and our cooperation with Chanel around this.

Truly global

MSN is one of the few publishers worldwide (MSN beat Yahoo in getting this spectacular account exclusively) that is able to offer this level of consistency in the global ad experience. This is what MSN is best at – providing a great environment for A-brand advertising, blending the lines between content and commerce in an exciting cocktail.

Content vs. commerce

I actually spend a lot of time discussing the Read on

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Author: Jeroen Verkroost - Category: Advertising, Broadcasting, Marketing, Internet, Online Video - 2,129 readers - Comment


Why I Twitter

3 May, 2009

TwitterJan-Jaap, a friend (check out his blog here), recently sent me a mail. Basically people told him he should Twitter, but he didn’t understand what he could use Twitter for.

Since I use Twitter, and have been doing so for a while, he asked me what he could get out if it. And because I get that question a lot, I thought I’d post the answer here. I’ll revisit it if new reasons come up, too :)

I use Twitter…

- Because some fun and interesting people that I know professionally also use Twitter, and this way I can follow them.
- Because I noticed that some bloggers that I follow, Twitter a lot these days - and blog a lot less.
- Because I noticed that the quality of Read on

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Author: Jeroen Verkroost - Category: Tools, User Generated Content, Internet, Social Networks, Twitter - 1,724 readers - Comment (1)


Volvo restructures marketing budget to focus on digital

1 May, 2009

Volvo c70A quick copypaste of an interesting news item from the UK: Volvo has restructured its marketing budget to focus more on natural search and social media in a bid to reinforce its ‘Life is better lived together’ brand positioning.

The Swedish car brand has appointed Mindshare to manage its search optimisation, social media and online PR accounts full-time, having previously worked with the media agency on a project-by-project basis, including its Volvo C30 campaign.

Last year Volvo spent £19.75m on advertising, excluding paid search. Of this, internet accounted for just 3%, or £695,500

Anita Fox, Volvo UK’s head of marketing communications, said that now, while the company has Read on

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Author: Jeroen Verkroost - Category: Copypaste, Advertising, Marketing, Internet, Search, Social Networks - 1,522 readers - Comment